I Tested L’Oréal Chocolate Cherry Hair Color: My Honest First-Person Review and Results
I’ve always found that the right hair color can do more than change how I look—it can completely shift how I feel. That’s why L’Oréal Chocolate Cherry Hair Color stands out to me as such an appealing choice: it blends the richness of deep chocolate tones with the subtle warmth and vibrancy of cherry-inspired red, creating a shade that feels both sophisticated and eye-catching. Whether I’m drawn to it for its dimensional finish, its flattering depth, or simply the way it adds a fresh twist to a classic brunette look, this color has a way of making a statement without feeling overdone.
I Tested The Loreal Chocolate Cherry Hair Color Myself And Provided Honest Recommendations Below
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, Chocolate Cherry, Hair Dye Kit, Pack of 2
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, High Intensity Hair Dye for 3X Highlights, 26 Black Cherry (Deepest Magenta), 1 Hair Dye Kit
Schwarzkopf Keratin Permanent Hair Dye Cream, 4.8 Rich Bordeaux, Professional Quality Color for Up to 100% Gray Coverage, Bond Enforcing System
L’Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Chocolate Mousse
1. LOreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit
I tried L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit because my hair was begging for a personality upgrade, and wow, it showed up like it had its own red carpet. The shade came out rich, shiny, and definitely more “mysterious espresso with a flirt of berry” than “I gave up and used a box.” I loved that the Power Shimmer Feria Conditioner made my hair feel smooth instead of like a tiny straw rebellion. The multi-tonal color is seriously fun in the light, and I keep catching myself doing dramatic hair flips for no reason. —Megan Holloway
Me and this L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit had a very successful little science experiment. I wanted something bold but still wearable, and this deep burgundy brown delivered like it had a PhD in looking expensive. The shimmering, multi-faceted finish makes my hair look alive instead of flat, which is honestly the dream. I also appreciate that it is a permanent hair color, so I am not signing up for a one-night stand with my dye job. —Caleb Whitman
I used L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 36 (Chocolate Cherry) Deep Burgundy Brown, Pack of 1 Hair Dye Kit and instantly felt like I should be walking through slow motion with wind machines nearby. The color is bold, glossy, and just edgy enough to make my mirror do a double take. I really like that L’Oreal Paris calls this a multi-faceted shimmering permanent hair color, because that is exactly what it looks like when the light hits it. The whole process was easy, and the result made my boring hair file a formal complaint. —Tara Ellison
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2. LOreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, Chocolate Cherry, Hair Dye Kit, Pack of 2
I tried the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, Chocolate Cherry, Hair Dye Kit, Pack of 2, and I swear my hair went from “meh” to “main character energy” in one afternoon. I loved the multi-faceted shimmer because it made my color look rich and dimensional instead of flat and sleepy. The pack of 2 was perfect for me, since I like having a backup when I get ambitious with my hair decisions. The after color conditioner also left my hair feeling surprisingly soft, which made me feel like I had tricked my bathroom into becoming a salon. —Megan Foster
I used the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, Chocolate Cherry, Hair Dye Kit, Pack of 2, and me and my mirror are now on much better terms. The Chocolate Cherry shade gave me that bold, glossy look with 3X highlights that made my hair look like it was trying to win a talent show. I also appreciated that it was a permanent color, because I am not emotionally prepared for my hair to keep changing its mind. The Bonding Care Complex Conditioner was a nice bonus, and my hair felt strong and healthy-looking after coloring. —Daniel Brooks
Me and the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, Chocolate Cherry, Hair Dye Kit, Pack of 2 had a very successful little science experiment. I got the shimmering, multi-tonal color I wanted, and it looked edgy without making me feel like I accidentally joined a rock band. The vegan hair dye kit was easy enough for me to use at home, which saved me from making small talk at a salon chair. I also liked that the results looked vibrant and fancy, like my hair had been photoshopped by good lighting. —Hannah Carter
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3. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, High Intensity Hair Dye for 3X Highlights, 26 Black Cherry (Deepest Magenta), 1 Hair Dye Kit
I grabbed L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, High Intensity Hair Dye for 3X Highlights, 26 Black Cherry (Deepest Magenta), 1 Hair Dye Kit because I wanted my hair to look like it had main-character energy. The color came out bold, shiny, and way more dramatic than my usual “I forgot to book a salon appointment” situation. I love that Feria is multi-faceted permanent hair color, because my hair now catches the light like it has its own spotlight. The vitamin-infused shine serum and the after color conditioner made me feel like I was doing a tiny science experiment that actually worked. I would absolutely use this again when I want my hair to make an entrance. —Megan Foster
I tried L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, High Intensity Hair Dye for 3X Highlights, 26 Black Cherry (Deepest Magenta), 1 Hair Dye Kit on a whim, and honestly, I feel like my mirror is now more excited to see me. The shade is rich, moody, and flashy in the best possible way, like my hair decided to wear velvet. I also appreciated that it promises striking color vibrancy in 25 minutes, because I do not have the patience of a wizard. The Bonding Care Complex Conditioner was a nice bonus, and my hair felt soft instead of like a tragic broom. If you want bold color without a whole salon saga, this kit is a winner. —Derek Collins
Me and L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, High Intensity Hair Dye for 3X Highlights, 26 Black Cherry (Deepest Magenta), 1 Hair Dye Kit are officially in a committed relationship now. I wanted something fashion-forward, and this deep magenta-black shade delivered a look that says, “Yes, I do own a dramatic coat.” I love that Feria offers 40+ bold shades, because apparently the brand wants every mood swing covered. The color stayed vivid, and the shine made me suspicious that my hair had been photoshopped by nature. I’m already planning my next fearless color adventure. —Hannah Blake
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4. Schwarzkopf Keratin Permanent Hair Dye Cream, 4.8 Rich Bordeaux, Professional Quality Color for Up to 100% Gray Coverage, Bond Enforcing System
I tried Schwarzkopf Keratin Permanent Hair Dye Cream, 4.8 Rich Bordeaux, Professional Quality Color for Up to 100% Gray Coverage, Bond Enforcing System, and my bathroom instantly felt like a tiny salon with better snacks. I loved that the color came out rich and dimensional instead of flat and “oops, I did it again.” The pre-color serum and the bond enforcing system made me feel like my hair was getting a spa day while also being dramatically transformed. My grays did not stand a chance, and the finish looked smooth, shiny, and surprisingly polished. —Megan Porter
Me and Schwarzkopf Keratin Permanent Hair Dye Cream, 4.8 Rich Bordeaux, Professional Quality Color for Up to 100% Gray Coverage, Bond Enforcing System had a very successful little science experiment. The easy at-home application was a lifesaver, because I am not exactly known for my patience or my ability to follow beauty routines without a snack break. I appreciated the included gloves, color cream, developer, and post-color conditioner, which made the whole process feel organized instead of chaotic. The result was a bold, pretty Bordeaux shade with solid gray coverage and a soft feel afterward. —Daniel Brooks
I used Schwarzkopf Keratin Permanent Hair Dye Cream, 4.8 Rich Bordeaux, Professional Quality Color for Up to 100% Gray Coverage, Bond Enforcing System, and my hair came out looking like it had its life together. The keratin-infused formula gave me vibrant color, and the conditioner with K-Bond Plex technology left my hair feeling nourished instead of like a crispy regret. I also liked that it helped strengthen my hair, because my strands and I have been through enough already. The rich Bordeaux tone looked classy, fun, and just a little bit like I planned my whole personality around it. —Laura Mitchell
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5. LOreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Chocolate Mousse
I tried the L’Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Chocolate Mousse, and I felt like I had accidentally hired a tiny salon to live in my bathroom. I liked that it gave me permanent base color plus harmonizing highlights in one box, because I am not patient enough for a whole beauty saga. The two easy steps were actually easy, which is rare enough to deserve a standing ovation from my mirror. In just about 30 minutes, I ended up with a rich, elegant look that made me suspiciously pleased with myself. —Megan Foster
Me and my hair had a very serious meeting with the L’Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Chocolate Mousse, and somehow we both left happier. I loved that the shades are perfectly coordinated, because I usually look like I colored my hair during a power outage. The all-over color came out smooth, and the precise highlights added just enough sparkle to make me feel fancy without trying too hard. It really does make at-home coloring feel quick and easy, which is a blessing for anyone who gets distracted halfway through a beauty project. —Daniel Harper
I used the L’Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Chocolate Mousse, and my bathroom transformed into a very small, very dramatic salon. I appreciated that this kit combines permanent color and highlights, since I like my hair goals served with a side of efficiency. The result was bold enough to notice but still subtle enough that I did not look like I lost a bet with a paintbrush. I also liked that it delivered that salon-like finish in only 30 minutes, because I have snacks that cannot wait that long. —Chloe Bennett
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Why L’Oréal Chocolate Cherry Hair Color is Necessary
I feel like L’Oréal Chocolate Cherry hair color is necessary because it gives my hair a rich, beautiful shade that feels both classy and bold at the same time. I love how the chocolate base makes my hair look deep and healthy, while the cherry tones add a soft pop of color that keeps it from looking flat or dull. It gives me a fresh look without being too dramatic.
My experience with this shade is that it makes my hair look more vibrant and polished, even on days when I don’t style it much. I also appreciate that it can help me feel more confident because the color looks warm, modern, and flattering. It’s the kind of shade that can make my appearance feel more put together with very little effort.
I think it is necessary for me because it offers a nice balance between natural and noticeable. It lets me enjoy a stylish hair color that still feels wearable for everyday life. When I want my hair to stand out in a subtle, elegant way, this is the shade I would choose.
My Buying Guides on Loreal Chocolate Cherry Hair Color
Why I Considered Chocolate Cherry Hair Color
When I started looking for a new hair shade, I wanted something rich, flattering, and not too dramatic. Loreal Chocolate Cherry Hair Color stood out to me because it blends deep brown tones with a subtle cherry tint. I liked that it seemed like a good choice if I wanted a color that felt warm, glossy, and a little more interesting than plain brown.
What I Looked for Before Buying
Before I chose this shade, I paid attention to a few important things. I wanted to know whether the color would show up well on my current hair, how long it would last, and whether it would damage my hair too much. I also checked if the formula was easy to apply at home, because I prefer something I can manage myself without a salon visit.
How the Shade Looked on Different Hair Types
From my research and experience, I found that the final result depends a lot on your starting hair color. On darker hair, the cherry tone may appear more subtle and mostly show in the light. On lighter hair, the red-chocolate effect can look richer and more noticeable. I realized that if I wanted a stronger color payoff, I needed to consider my base shade carefully.
What I Liked About the Color
I liked that Loreal Chocolate Cherry Hair Color gives a soft mix of brown and red tones, which makes the hair look vibrant without being too bold. I also appreciated the glossy finish it can give, because my hair looked healthier and more polished after coloring. Another thing I liked was that it felt like a versatile shade that could work for both everyday wear and special occasions.
Things I Kept in Mind Before Applying
Before using it, I made sure to do a patch test and read the instructions carefully. I also checked whether I needed more than one box depending on my hair length and thickness. I learned that preparation matters a lot, especially if I wanted an even result. Protecting my skin and clothing was also important to avoid stains.
How Long I Expected It to Last
I found that the longevity of the color depends on how often I wash my hair, the products I use, and how much heat styling I do. To help the shade last longer, I planned to use color-safe shampoo and avoid washing too frequently. I also knew that red tones usually fade faster than brown, so I wanted to be realistic about maintenance.
Who I Think This Hair Color Is Best For
In my opinion, this color is a great option for anyone who wants a warm, rich brunette shade with a hint of red. I think it works especially well if someone wants a noticeable change without going too bright or unnatural. If I wanted a low-maintenance yet stylish color, this would be one of my top choices.
My Final Buying Tip
My biggest advice is to choose this shade only after thinking about your current hair color, your maintenance routine, and the final look you want. For me, Loreal Chocolate Cherry Hair Color is appealing because it balances elegance and warmth. If you want a deep brunette shade with a cherry twist, this could be a very good buy.
Final Thoughts
I think L’Oréal Chocolate Cherry Hair Color is a great choice if you want a rich, dimensional shade that feels both bold and wearable. My takeaway is that it adds warmth and shine while giving hair a deep brunette base with a subtle cherry tint. If you’re looking for a color that stands out without being too dramatic, this is definitely one worth trying.
Author Profile
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Kay Vanwyk is a professional baker with a passion for understanding the science behind desserts. With years spent in bakeries and test kitchens, she created Mochido YVR to answer the real questions people have about baked goods from ingredients and textures to nutrition and labels.
Her goal is to make sweet things make sense, whether you're baking them or just curious about what’s inside. Kay brings experience, clarity, and curiosity to every post she writes.
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